SportsGlare Data · Sponsorship agreement

Real Madrid

How much does Emirates pay Real Madrid?

Emirates has 4 recorded agreement periods with Real Madrid. The current record is active from 2026-07-01 to 2031-06-30.

N/P annual feeN/P total fee

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Agreement at a glance

Rights holder
Real Madrid
Current status
Active
Current period
2026-07-01 – 2031-06-30
Annual fee
N/P
Total fee
N/P

The relationship

Emirates and Real Madrid

Major Partner · Consumer Discretionary / Airlines · N/P

Covered properties

  • Real Madrid

Evidence

Evidence grade B. Source links are shown where available.

Value history

Reported values by agreement period.

Agreement periodAnnual feeTotal feeRights tierInventoryStatus
2026-07-01 – 2031-06-30N/PN/PMajor PartnerPrincipal Shirt SponsorActive
2022-07-01 – 2026-06-30€70m€280mMajor PartnerPrincipal Shirt SponsorExpired
2017-07-01 – 2022-06-30€70m€350mMajor PartnerPrincipal Shirt SponsorExpired
2013-07-01 – 2017-06-30€33.8m€135mMajor PartnerPrincipal Shirt SponsorExpired

Record notes

How SportsGlare treats this data.

Annual and total fees are retained as supplied. A missing value remains N/P. SportsGlare does not calculate a total from an annual fee or an annual fee from a total.

Each period retains evidence metadata in the underlying dataset. Source URLs are shown where supplied.