SportsGlare Data · Sponsorship agreement
FC Bayern Munich
How much does SAP pay FC Bayern Munich?
SAP has 4 recorded agreement periods with FC Bayern Munich. The current record is expired from 2025-07-01 to 2026-06-30.
← Back to the trackerAgreement at a glance
- Rights holder
- FC Bayern Munich
- Current status
- Expired
- Current period
- 2025-07-01 – 2026-06-30
- Annual fee
- €500k
- Total fee
- €500k
The relationship
SAP and FC Bayern Munich
Official Sponsor · Information technology / Software · N/P
Covered properties
- FC Bayern Munich
Evidence
Evidence grade B. Source links are shown where available.
Value history
Reported values by agreement period.
| Agreement period | Annual fee | Total fee | Rights tier | Inventory | Status |
|---|---|---|---|---|---|
| 2025-07-01 – 2026-06-30 | €500k | €500k | Official Sponsor | Official Partner | Expired |
| 2022-07-01 – 2025-06-30 | €5m | €15m | Official Sponsor | Official Sponsor | Expired |
| 2017-07-01 – 2022-06-30 | €6.5m | €32.5m | Official Sponsor | Official Sponsor | Expired |
| 2014-07-01 – 2017-06-30 | €6.5m | €18m–€21m (reported total €19.5m) | Official Sponsor | Official Sponsor | Expired |
Record notes
How SportsGlare treats this data.
Annual and total fees are retained as supplied. A missing value remains N/P. SportsGlare does not calculate a total from an annual fee or an annual fee from a total.
Each period retains evidence metadata in the underlying dataset. Source URLs are shown where supplied.