SportsGlare Data · Sponsorship agreement

Real Madrid

How much does Sony Interactive Entertainment pay Real Madrid?

Sony Interactive Entertainment has 2 recorded agreement periods with Real Madrid. The current record is expired from 2023-07-01 to 2025-06-30.

€3m annual fee€6m total fee

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Agreement at a glance

Rights holder
Real Madrid
Current status
Expired
Current period
2023-07-01 – 2025-06-30
Annual fee
€3m
Total fee
€6m

The relationship

Sony Interactive Entertainment and Real Madrid

Regional Partner · Consumer Discretionary / Computer & Gaming Hardware · N/P

Covered properties

  • Real Madrid

Evidence

Evidence grade B. Source links are shown where available.

Value history

Reported values by agreement period.

Agreement periodAnnual feeTotal feeRights tierInventoryStatus
2023-07-01 – 2025-06-30€3m€6mRegional PartnerRegional PartnerExpired
2020-07-01 – 2023-06-30€1m€3mOfficial SponsorOfficial PartnerExpired

Record notes

How SportsGlare treats this data.

Annual and total fees are retained as supplied. A missing value remains N/P. SportsGlare does not calculate a total from an annual fee or an annual fee from a total.

Each period retains evidence metadata in the underlying dataset. Source URLs are shown where supplied.